Vol. 1 No. 1 (2026)

Research Articles

• Interplay Between Financial Literacy and Financial Inclusion through Digital Financial Innovation among the University Students Moderating Role of Trust

  Dilip Kumar Thapa

  1-21

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• Factors Influencing Green Banking Practices in Nepalese Commercial Banks

  Samir Shiwakoti

  22-39

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• Influence of Digital Marketing Channels on Consumer Purchase Decision in the Fast Fashion Industry in Kathmandu Valley

  Deep Baral

  40-56

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• Cultural Determinants of CSR Practices An Exploratory Study of Multinational Corporations in Nepal

  Pramila Bhattarai Adhikari

  57-73

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• Digital Marketing Tools and Brand Awareness Evidence from Digitally Aware Youth in the Lifestyle Product Market

  Mridula Sthapit

  74-95

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